My First Frugi

From 'tiny baby' to 12 months, My First Frugi offers the softest snuggliest organic cotton for baby’s delicate skin. With clever designs from easy fastenings to cosy integrated scratch mitts, you're sure to find the perfect outfit for your little one.

Expecting soon? Download our handy Hospital Bag Checklist from our blog!

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showing 28 results
  1. Collared Babygrow

    A super-cute coming home outfit for a newborn, this long-sleeved Collared Babygrow has sweet Ducks appliqued on the front and an adorable Peter Pan style collar. From our My First Frugi collection, this sleepsuit is fully poppered for easy dressing and changing, with one handy brass coloured popper…

    Price: From £12.00 Save up to 50%

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  2. Buzzy Bee Baby Gift Set

    This super soft bee-utiful Buzzy Bee Baby Gift Set is perfect for celebrating a new arrival! In your all-time favourite Buzzy Bee print, this set is a gorgeous collection of our most-loved baby pieces presented in a handy drawstring organic cotton bag. Available for just 25 GBP (worth 37 GBP), we…

    Price: £29.00

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  3. Marvellous Muslin

    Bee-utifully soft, breathable and absorbent, this brand NEW Marvellous Muslin is made from 100% organic cotton in our all-time favourite Buzzy Bee print. Excellent at dealing with everyday mucky messes, making this muslin an essential for your changing bag! But there's more, this muslin also…

    Price: £7.00

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  4. TotsBots All-in-one Reusable Nappy

    Now available in three fun Frugi designs, this all-in-one cloth nappy from TotsBots is a great alternative to disposables! Ideal from birth all the way to potty, this reusable nappy has adjustable popper fastenings on the front to help the nappy grow with your little one. With a soft bamboo inner…

    Price: £17.99

    Buy Now
  5. TotsBots Waterproof Nappy bag

    A great sustainable alternative to plastic nappy sacks, this super handy Wet and Dry Nappy Bag from TotsBots is perfect for at home or when out and about! Available in either our classic Buzzy Bee or colourful Rainbow Stripe design, these two zip-up pouches can be poppered together to help keep…

    Price: RRP: £17.99
    £10.75 Save 40%

    Buy Now
  6. TotsBots Happy Mat changing mat

    In two classic and much-loved Frugi designs, this super-duper soft and cosy Happy Mat from TotsBots is an absolute essential for your changing bag! With a waterproof print on one side and an absorbent and white fluffy lining on the other side, this changing mat can be rolled up and fastened with…

    Price: RRP: £14.99
    £10.45 Save 30%

    Buy Now
  7. Stargaze Sleeping Bag

    Designed to keep baby cosy and comfy during naps and at night time, our 1.0 tog Stargaze Sleeping Bag from our My First Frugi collection is perfect during the warm summer months or when in hotter climates. Fully lined with a fab zip fastening down the front and a handy chin guard. Featuring our…

    Price: RRP: £32.00
    £19.20 Save 40%

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  8. Delightful Baby Gift Set

    In a traditional style that is perfect for celebrating a new arrival, our brand NEW Delightfully Baby Gift Set features sweet animal themed appliques and prints on the front! In a gorgeous Jewel Fine Stripe design, this three piece set comes beautifully presented in a matching organic cotton bag. …

    Price: RRP: £30.00
    £12.00 Save 60%

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  9. Rainbow Dinos Gift Set

    In a revival of our classic Dino March design, this brand NEW beautifully soft Rainbow Dinos Gift Set is ideal for celebrating a new arrival! This 3 piece set features our bestselling baby products presented in an organic cotton drawstring bag, making it the perfect new baby gift! Available for…

    Price: £29.00

    Buy Now
  10. TotsBots Happy Mat changing mat

    In a revival of our classic Dino March design, this super-duper soft and cosy Happy Mat from TotsBots is an essential for all changing bags! With a fluffy and absorbent lining on one side and a waterproof recycled polyester print on the other side. Perfect for adding a splash of fun colour to your…

    Price: RRP: £14.99
    £10.45 Save 30%

    Buy Now
  11. TotsBots Waterproof Nappy bag

    In a revival of our classic Dino March design, this super handy Wet and Dry Nappy Bag from TotsBots is a sustainable alternative to plastic nappy sacks and is perfect for at home or when out and about! With two zip-up pouches that can be poppered together, these bags allow you to keep your dry…

    Price: RRP: £17.99
    £10.75 Save 40%

    Buy Now
  12. Happy Days Baby Gift Set

    In our much-loved Happy Days all over print, this brand NEW beautifully soft Baby Gift Set is ideal for celebrating new arrivals! This 3 piece set features our bestselling baby products presented in a gorgeous drawstring organic cotton bag, perfect for a new baby gift! Available for just 25 GBP…

    Price: £29.00

    Buy Now
  13. TotsBots All-in-one Reusable Nappy

    Now available in three fun Frugi designs, this all-in-one cloth nappy from TotsBots is a great alternative to disposables! Ideal from birth all the way to potty, this reusable nappy has adjustable popper fastenings on the front to help the nappy grow with your little one. With a soft bamboo inner…

    Price: £17.99

    Buy Now
  14. TotsBots Happy Mat changing mat

    In a revival of our classic Dino March design, this super-duper soft and cosy Happy Mat from TotsBots is an essential for all changing bags! With a fluffy and absorbent lining on one side and a waterproof recycled polyester print on the other side. Perfect for adding a splash of fun colour to your…

    Price: £14.99

    Buy Now
  15. TotsBots Waterproof Nappy bag

    In a revival of our classic Dino March design, this super handy Wet and Dry Nappy Bag from TotsBots is a sustainable alternative to plastic nappy sacks and is perfect for at home or when out and about! With two zip-up pouches that can be poppered together, these bags allow you to keep your dry…

    Price: £17.99

    Buy Now
  16. TotsBots All-in-one Reusable Nappy

    Now available in three fun Frugi designs, this all-in-one cloth nappy from TotsBots is a great alternative to disposables! Ideal from birth all the way to potty, this reusable nappy has adjustable popper fastenings on the front to help the nappy grow with your little one. With a soft bamboo inner…

    Price: £17.99

    Buy Now
  17. TotsBots Happy Mat changing mat

    In a revival of our classic Dino March design, this super-duper soft and cosy Happy Mat from TotsBots is an essential for all changing bags! With a fluffy and absorbent lining on one side and a waterproof recycled polyester print on the other side. Perfect for adding a splash of fun colour to your…

    Price: RRP: £14.99
    £10.45 Save 30%

    Buy Now
  18. TotsBots Waterproof Nappy bag

    In a revival of our classic Dino March design, this super handy Wet and Dry Nappy Bag from TotsBots is a sustainable alternative to plastic nappy sacks and is perfect for at home or when out and about! With two zip-up pouches that can be poppered together, these bags allow you to keep your dry…

    Price: RRP: £17.99
    £10.75 Save 40%

    Buy Now
  19. TotsBots Happy Mat changing mat

    In two classic and much-loved Frugi designs, this super-duper soft and cosy Happy Mat from TotsBots is an absolute essential for your changing bag! With a waterproof print on one side and an absorbent and white fluffy lining on the other side, this changing mat can be rolled up and fastened with…

    Price: RRP: £14.99
    £10.45 Save 30%

    Buy Now
  20. TotsBots Waterproof Nappy bag

    A great sustainable alternative to plastic nappy sacks, this super handy Wet and Dry Nappy Bag from TotsBots is perfect for at home or when out and about! Available in either our classic Buzzy Bee or colourful Rainbow Stripe design, these two zip-up pouches can be poppered together to help keep…

    Price: RRP: £17.99
    £10.75 Save 40%

    Buy Now
  21. [B2C] SS20 SALE
    Scrumptious Muslin Swaddle Scrumptious Muslin Swaddle
    out of stock
    Scrumptious Muslin Swaddle

    A new baby essential for parents, this Scrumptious Muslin Swaddle from our My First Frugi collection is made from 100% beautifully soft, breathable and absorbent organic cotton, perfect for swaddling your newborn ready for sleepy time! Featuring our brand new Soft White Runner Ducks all over print…

    Price: RRP: £14.00
    £5.60 Save 60%

    Buy Now

From 'tiny baby' to 12 months, My First Frugi offers the softest snuggliest organic cotton for baby’s delicate skin. With clever designs from easy fastenings to cosy integrated scratch mitts, you're sure to find the perfect outfit for your little one.

Expecting soon? Download our handy Hospital Bag Checklist from our blog!