GOLD for Frugi in loved by Parents awards

Frugi win Gold

Yippiee – a lovey Gold award for Frugi












Its been a very exciting time at Frugi HQ.

Firstly we heard that we had been voted the second bestselling brand to independent retailers in the childrenswear buyer magazine poll (They are a trade magazine for shop owners) and then we learnt that we had won ‘Best Junior’ fashion brand in the loved by parents awards!

Last week saw myself and Emily catching the train to that there London town for the Observer Ethical awards, where they drank lots of champagne and snuggled up to Ben Fogle, Deborah Meaden and others! We were runners up, with Riverford Organics, but winning wasn’t the main event really. It was just a great celebration of Ethicalness really. It was a great night and K.T. Tunstell performed, and she was pretty cool.

Emily and Kurt at the observer ethical awards after half a bitter shandy














The trade team are going to a trade show in London this weekend and then we’re off to the ‘West of England business awards’ in Bristol to see if we’ve won there too!

I know, it’s just amazing and we are soo grateful to everyone who is supporting us.

Keep on truckin’ Frugi fans, and we’ll see you on the other side.

Cheers for now





  1. Jelly Babies

    Congrats, our customers here love Frugi too!

  2. Helen

    Very well deserved, here’s to many more!

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