Charity Focus- An interview with Carole from Anna’s Hope

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Throughout the year we’ll be telling you all about the three children’s charities our lovely customers are helping to support as part of our Little clothes BIG change project.

This month we are focusing on Anna’s Hope, a children’s brain tumour charity based in Stamford, Lincs.
We asked Anna’s Hope’s co founder Carole to tell us a bit about why the charity is so important to her and how Frugi’s support will make a difference.



Tell us all about your charity; Anna’s Hope..
Firstly, how did the charity start?
The charity was inspired by our daugcarole fairyhter Anna who lost her battle to a brain tumour aged only 3.
Rob and I saw that there was very little support for children with brain tumours so shortly after Anna passed away we vowed to make a difference. The charity was set up in 2006 so this year is our 10th Anniversary.

Who is involved in the running of the charity?
The charity is run entirely by my husband Rob and I and a few loyal hard working volunteers. Every penny we raise goes to helping children with Brain Tumours reach their full potential
We work very hard as we need to raise £200,000 each year. This funds the Anna’s Hope Therapy Team which is based at Addenbrookes Hospital.

What are the charity’s main objectives?
Brain tumours are the biggest cancer killer of children and young people and for those who survive, their lives can be severely compromised. Our main objective is to make a difference now by providing specialist intensive support from diagnosis, through their treatment and rehabilitation.
We do this with the Anna’s Hope Therapy team which includes Specialist Physiotherapy, Occupational Therapy and Speech and Language Therapy. We also help through Family Support Groups and Special days to remember

How do you go about fundraising?
We have fun where we can. We call it FunDraising.  Anna loved dressing up as a fairy and the charity logo is a fairy . So I dress up with the volunteers in fairy wings and a tutu. We certainly stand out and build awareness.  We were world record holders in 2012 for the largest number of people dressed as fairies in one place.
You will see me dressed as a fairy at many events. We work with local businesses as their charity of the year. We also have a 5K Fun Run in the Perkins Great Eastern named after Anna and we also put on a fantastic Charity ball each year. Fund raising is hard work but we are blown away by the support we get from the local community and businesses.

How can people get involved in raising awareness and money for your charity?
You can visit our website for fundraising ideas.
You can contact us directly by e-mailing and we will try and help you
Why not recommend Anna’s Hope to your business as their charity of the year? And of course you can support Frugi’s Little Clothes Big Change campaign.
Every penny you raise will go to helping children with Brain Tumours

How will working with Frugi and its donation make a difference to your charity?
Anna’s Hope are proud to be associated with Frugi and we really appreciate how their campaign will raise awareness for children with brain tumours and Anna’s Hope.
We have to raise £200k each year to fund the Anna’s Hope Therapy team. So any money raised will give more certainty to the service we provide which makes a huge difference the lives of around 150 children and their families each year.

What are Frugi customers are helping to raise money for?
Every penny raised through their campaign will go to help funding one of our Anna’s Hope Therapists . Each Therapist costs around £4k per month .
Our therapists provide intensive specialist support to help children with brain tumours get back to school , walk again , dress again , play with their friends . Even small things can make a huge difference.

You can read more about Anna’s Hope on their website

Thanks Carole!

You can show your support for Anna’s Hope by selecting their charity after ordering on our website 🙂

Look out for our Frugi Fairy day on August 9th when the Frugi staff will be having a fantastic day of Frugi fairy fun!

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