WE’RE SUPER EXCITED TO SHOW YOU OUR LATEST FANTASTIC COLLECTION IN COLLABORATION WITH THE NATIONAL TRUST!
Inspired by the National Trust’s ’50 things to do before you’re 11 ¾’ activity programme and the many coastlines in its care, the new Frugi collection features playful Paddling Puffins and friendly seals from our beautiful natural environment, making it the perfect collection for little ones excited to explore nature’s wonders! The National Trust shares Frugi’s belief that encouraging children to spend time outside in nature has so many benefits!
WHEN CHILDREN SPEND TIME PLAYING OUTDOORS IT INCREASES THEIR WELLBEING AS WELL AS THAT OF THEIR FAMILIES
A National Trust survey revealed that 80% of the happiest people in the UK said that they have a strong connection with the natural world, compared with less than 40% of the unhappiest who didn’t have this connection. It also reported that children who spend more time in nature are more likely to care for the natural environment when they grow up.
Through learning about the plants and animals we share our planet with, we are more likely to care for their long-term wellbeing, which is a common goal for both Frugi and the National Trust!
Looking after over 780 miles of coastline, the National Trust care for and protect people and places so nature can thrive. The coastlines we love are under increasing threat and they make sure they are well protected with the help of their staff, members, volunteers and supporters, making them the biggest conservation charity in Europe. Everyone can get involved, everyone can make a difference.
Knowing that 90% of seabirds have plastic in their stomachs and there are 159 plastic bottles for every mile of beach in the UK* (*refil.org.uk), we strive to do whatever we can to help reduce the environmental impact we and our customers have on our precious planet. By using recycled post-consumer plastic bottles to create our Paddling Puffin Outerwear and adventure Accessories, this makes them a sustainable choice for young explorers, come rain or shine! You can read more about how we make old plastic Frugitastic here!
Find out how we make your Frugi outerwear!
Every product purchased from this range will directly contribute back to the National Trust’s charitable cause, helping them to look after nature, beauty and history for everyone, for ever. It will also help care for the very places that inspired this beautiful Frugi range and that which we both want to inspire children to explore!
The National Trust’s ’50 things to do before you’re 11 ¾’ activity programme encourages children to get out in the fresh air and become closer to nature, and take notice of the environment around them through outdoor activities all year round, whatever the weather! Many of the outdoor activities can be done at home and in your garden, so they’re perfect for when the kids are home from school and you’re looking for something to keep them entertained.
With fun, family adventures and activities such as creating wild art, exploring the wonders of a rock pool, joining nature’s band, watching a bird and much, much more! What better way to enjoy these activities than ‘Adventure Ready’ in your Frugi x National Trust Outerwear!
You’ll be a seasoned adventurer by the time you’ve managed to complete all 50 activities, and it doesn’t end there! You can enjoy the National Trust’s ’50 things to do before you’re 11 ¾’ again and again, in all four seasons!
ADVENTURE READY KIT... PERFECT FOR SEAL SPOTTING AND COASTAL QUESTS!
With waterproof Outerwear, super soft organic cotton T-shirts and adventure-ready Accessories, our new collection has styles that are perfect for bird watching, seal spotting and exploring rockpools!
From our Zip Up Romper and Reversible Shorts, to our NEW Pioneer Packaway Jacket and Pack-A-Snack Lunch Bag featuring our cutest coastal friends – little eco-heroes will have everything they need for playing in the great outdoors and love getting ready to explore nature local to you this Spring!
We're celebrating the launch of our NEW Spring/Summer 2021 National Trust Paddling Puffins Collection by giving away this sustainable, Adventure-Ready Bundle - perfect for little explorers on their daily exercise! To be in with a chance of winning the bundle, simply complete your details below! Giveaway closes midnight 22nd February. Click here for T&Cs.