Our Spring Summer '20 collection is inspired by happiness! Our design team travelled all the way to Japan and found inspiration in Ikigai, which means 'a reason for being'.


Originating from the tiny remote island of Okinawa, Ikigai is based on a set of principles that encourage us to discover what we love, what the world needs and to focus on what we are good at!


With Ikigai in mind, we have developed our own guidelines to help lead both the smallest and the largest feet to living a fun and happy life!


Featuring gorgeous shapes and designs, like our NEW Nora Reversible Dress, this collection contains some amazing reversible pieces that are perfect for the summer season!

Ready for growth spurts, we've included some fab features on our products, such as extendable cuffs and the NEW double popper fastenings on our Rowan Raglan Body!

Zip on and off. Roll up or down. With detachable legs, our NEW Tyler Ripstop Combats can be turned into shorts making them ideal for your kid's summer adventures!

Perfect for the apple of your eye, our brand NEW Playdate Tee has a lift-the-flap style applique on the front that's super-duper cute and fun!