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  1. [B2C] SS20 SALE
    Gurgle Bib 2 Pack Gurgle Bib 2 Pack
    out of stock
    Gurgle Bib 2 Pack

    Super cute and practical, these brand NEW Gurgle Bibs from our My First Frugi collection are perfect for helping to keep your little one's outfits clean and dry. In a handy two pack, these bibs have a Grey Marl Stripe design on one and a Soft White Runner Ducks all over print on the other, which is…

    Price: RRP: £12.00
    £4.80 Save 60%

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  2. [B2C] SS20 SALE
    Hiccup Bib Hiccup Bib
    out of stock
    Hiccup Bib

    Perfect for catching dribble or any runaway milk, this Hiccup Bib is from our super cute My First Frugi collection! In a colourful stripe design, this bib is beautifully soft and looks good wash after wash. Made from 100% GOTS certified Organic Cotton Interlock Adjustable popper fastenings at the…

    Price: RRP: £6.00
    £1.80 Save 70%

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  3. [B2C] SS20 SALE
    Kian Knitted Jumper Kian Knitted Jumper
    out of stock
    Kian Knitted Jumper

    A perfect extra layer of cosy warmth, this brand NEW lightweight Kian Knitted Jumper is made from 100% super soft organic cotton! Featuring either a ROAR-some Tiger character on the front or a fun retro-style Rainbow design that's ideal for adding a pop of colour to your little one's wardrobe.…

    Price: RRP: £31.00
    £15.50 Save 50%

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  4. [B2C] SS20 SALE
    Libby Printed Leggings Libby Printed Leggings
    out of stock
    Libby Printed Leggings

    Our best-selling Libby Printed Leggings are now available in brand new designs inspired by the Highlands & Islands of Scotland! Beautifully soft, these full-length leggings are ideal for layering under dresses, dungarees, skirts and tops to create adventure ready outfits for your little one! Made…

    Price: From £7.00 Save up to 50%

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  5. [B2C] SS20 SALE
    Lovely 2 Pack Muslin Lovely 2 Pack Muslin
    out of stock
    Lovely 2 Pack Muslin

    With an (almost) endless list of uses, muslins are essential when dealing with everyday mucky messes, they're super-duper absorbent, breathable, lightweight and beautifully soft on sensitive skin! This handy two pack of Lovely Organic Cotton Muslins is available in two different designs that…

    Price: RRP: £12.00
    £8.40 Save 30%

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  6. [B2C] SS20 SALE
    Lovely Little Babygrow Lovely Little Babygrow
    out of stock
    Lovely Little Babygrow

    Inspired by fun Indian runner ducks that don't waddle but run, our Lovely Little Babygrow has popper fastenings down the front for easy dressing and quick nappy changes, with one handy brass coloured popper to help you spot where to pop! From our My First Frugi collection, this long-sleeved…

    Price: RRP: £19.00
    £7.60 Save 60%

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  7. [B2C] SS20 SALE
    Olivia Outfit Olivia Outfit
    out of stock
    Olivia Outfit

    In a bloomin' gorgeous design that is inspired by India's valleys of beautiful flora and fauna, our two-piece Olivia Outfit is the perfect ready-to-go set for your little one's warm weather adventures! Featuring a colourful Flower Valley printed dress with coordinating Rich Pink full…

    Price: From £12.80 Save up to 60%

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  8. [B2C] SS20 SALE
    Pack A Picnic Lunch Bag Pack A Picnic Lunch Bag
    out of stock
    Pack A Picnic Lunch Bag

    Ideal for days at the park, trips to the beach or for taking to work, our brand NEW Pack A Picnic Lunch Bag has a foil lining to help keep food fresh when on the go! With a large main pocket, this lunch bag has two elasticated side pockets that are great for popping water bottles in. The outer…

    Price: RRP: £18.00
    £12.60 Save 30%

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  9. [B2C] SS20 SALE
    Pack A Snack Lunch Bag Pack A Snack Lunch Bag
    out of stock
    Pack A Snack Lunch Bag

    Perfect for days out or for taking to school, our Pack A Snack Lunch Bag is ideal for your little one's daily adventures! With a foil lining to help keep food fresh, the main pocket is large enough to fit our Splish Splash Steel Bottles. The outer fabric is made from post consumer recycled…

    Price: RRP: £15.00
    £4.50 Save 70%

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  10. [B2C] SS20 SALE
    Pack A Snack Lunch Bag Pack A Snack Lunch Bag
    out of stock
    Pack A Snack Lunch Bag

    All adventurers need a break from exploring for a quick bite to eat! Our Pack A Snack Lunch Bag is ideal when heading out and about with its large main pocket, foil lining to help keep food fresh and smaller snack pocket on the front. The outer fabric is made from post consumer recycled polyester -…

    Price: RRP: £15.00
    £6.00 Save 60%

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  11. [B2C] SS20 SALE
    Party Skater Dress Party Skater Dress
    out of stock
    Party Skater Dress

    The Frugi Fairies have sprinkled their magical fairy dust over our classic Skater Dress and have created... our brand NEW Party Skater Dress! Ready for a celebration with it's full circular skirt, making it perfect for twirling and dancing around in. In two gorgeous prints, this long-sleeved dress…

    Price: From £12.00 Save up to 60%

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  12. [B2C] SS20 SALE
    Poppet 2 In 1 Body Poppet 2 In 1 Body
    out of stock
    Poppet 2 In 1 Body

    A vest and long-sleeved top rolled into one, our Poppet 2 in 1 Body is perfect for helping to keep your little wriggler's belly covered and warm! From our super cute My First Frugi collection, this vest has a sweet Mushroom applique on the front of the top. Made from 100% GOTS certified Organic…

    Price: From £6.00 Save up to 70%

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  13. [B2C] SS20 SALE
    Poppy Roll Neck Body Poppy Roll Neck Body
    out of stock
    Poppy Roll Neck Body

    Add a fun splash of colour to your little one's outfit with this long-sleeved Poppy Roll Neck Body! With a fab funnel neck design making it extra warm and snuggly, this vest looks gorgeous layered under dresses or dungarees. Twinning: Great for family matching with our Ava Stripe Roll Neck…

    Price: From £3.30 Save up to 70%

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  14. [B2C] SS20 SALE
    Rex Jumper Rex Jumper
    out of stock
    Rex Jumper

    Inspired by Scotland's love for myths and legends, our long-sleeved Rex Jumper is ready for your little one's magical adventures! This super soft crewneck jumper is ideal for layering over our fab range of jeans and joggers to create an epic outfit that's warm and cosy. Made from super soft and…

    Price: From £14.00 Save up to 50%

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  15. [B2C] SS20 SALE
    Scrumptious Muslin Swaddle Scrumptious Muslin Swaddle
    out of stock
    Scrumptious Muslin Swaddle

    A new baby essential for parents, this Scrumptious Muslin Swaddle from our My First Frugi collection is made from 100% beautifully soft, breathable and absorbent organic cotton, perfect for swaddling your newborn ready for sleepy time! Featuring our brand new Soft White Runner Ducks all over print…

    Price: RRP: £14.00
    £5.60 Save 60%

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  16. [B2C] SS20 SALE
    Sidney Stretch Snood Sidney Stretch Snood
    out of stock
    Sidney Stretch Snood

    Super stretchy, lightweight and breathable, our Sidney Snood is the perfect accessory for your little explorer's adventures! This snood can be worn in lots of different ways: either as a scarf when it's chilly out, a handy headband, hat or as a face covering. Made from 95% GOTS certified Organic…

    Price: RRP: £8.00
    £3.20 Save 60%

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  17. [B2C] SS20 SALE
    Sidney Stretch Snood Sidney Stretch Snood
    out of stock
    Sidney Stretch Snood

    Super stretchy, lightweight and breathable, our Sidney Snood is the perfect accessory for your little explorer's adventures! This snood can be worn in lots of different ways: either as a scarf when it's chilly out, a handy headband, hat or as a face covering. Made from 95% GOTS certified Organic…

    Price: RRP: £8.00
    £3.20 Save 60%

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  18. [B2C] SS20 SALE
    Sidney Stretch Snood Sidney Stretch Snood
    out of stock
    Sidney Stretch Snood

    Super stretchy, lightweight and breathable, our Sidney Snood is the perfect accessory for your little explorer's adventures! This snood can be worn in lots of different ways: either as a scarf when it's chilly out, a handy headband, hat or as a face covering. Made from 95% GOTS certified Organic…

    Price: RRP: £8.00
    £4.80 Save 40%

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  19. [B2C] SS20 SALE
    Sleepy Baby Gown Sleepy Baby Gown
    out of stock
    Sleepy Baby Gown

    Perfect for late night nappy changes, our Sleepy Baby Gown is designed to make changing as fuss free as possible! From our super cute My First Frugi collection, this gown has a clever elasticated bottom hem and integrated scratch mitts on the cuffs to help prevent any scrapes to your little…

    Price: RRP: £16.00
    £8.00 Save 50%

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  20. [B2C] SS20 SALE
    Snuggle Crawlers Snuggle Crawlers
    out of stock
    Snuggle Crawlers

    In colourful and fun designs inspired by life on the Highlands and Islands of Scotland, these super soft Snuggle Crawlers are an essential for little wardrobes. Perfect for your mini explorer's crawling adventures to far off lands... or to the other side of the room, these pull ups have extra…

    Price: From £10.00 Save up to 50%

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  21. [B2C] SS20 SALE
    Snuggle Fleece Snuggle Fleece
    out of stock
    Snuggle Fleece

    Don't let chilly weather put a stop to their fun, our best-selling Snuggle Fleece is super-duper soft, warm and ready for an adventure! With a cosy hand warmer pocket on the front and a high collar, this long-sleeved jumper is perfect for your mini explorer. Now available in new colourful prints…

    Price: From £23.80 Save up to 30%

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