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  1. Ali Applique Cardigan

    This brand NEW Ali Applique Cardigan has got our hearts all a flutter with the sweet Parrot character applique on the front! Made from beautifully soft and cosy knitted organic cotton, this long-sleeved cardigan is perfect for layering over our coordinating Faith Slub Dress, Alma Summer Dress or…

    Price: From £18.00 Save up to 40%

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  2. Amber Applique Top

    Beautiful as can bee! This short-sleeved Amber Applique Top has a gorgeous Bumblebee character applique on the front with pretty floral embroidery and fun zig-zag trims. Pair with our coordinating Little Knitted Leggings to create an outfit that is buzzing with style! Twinning: Great for sibling…

    Price: From £7.20 Save up to 60%

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  3. Avery Applique Top

    Your little one will love the bright and colourful characters on the front of our brand NEW Avery Applique Top, featuring wiggly zig-zag trims, playful pom-pom detailing or fun 3D features! Made from super-duper soft and cosy organic cotton with a touch of stretchy elastane in the rib neck band for…

    Price: From £10.20 Save up to 40%

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  4. Bobby Applique Top

    Featuring fun and colourful characters from the animal kingdom on the front, our classic Bobby Applique Top has been inspired by the wondrous wildlife from Frugi's home from home, India! Making mucky messes more manageable, this long-sleeved top features a clever envelope neckline that easily…

    Price: From £9.50 Save up to 50%

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  5. Bryher Top

    In bright and colourful designs that are inspired by Frugi's home from home, India! This long-sleeved Bryher Top coordinates with our Grown Ups Bryher Top, making it perfect for a bit of mummy and kid matchy-matchy! Layer under dungarees or dresses, over a skirt or with a pair of jeans for a fab…

    Price: From £6.80 Save up to 60%

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  6. Cameron Romper

    With fun pom-pom detailing or wiggly zig-zag trims, you'll the love the bright and colourful appliques on the front of our brand NEW Cameron Romper! Made from super-duper soft and cosy organic cotton with a snuggly lining on the front that's perfect for your little one's sensitive…

    Price: From £11.00 Save up to 50%

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  7. Camille Applique Tee

    Days filled with play need fun and playful t-shirts to keep up with your little one's adventures! Our brand NEW short-sleeved Camille Applique Tee features two gorgeous designs on the front with either tufty tassel flowers on a colourful Bike or big bold petal details in a Horse's mane.…

    Price: From £9.25 Save up to 50%

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  8. Carsen Applique T-shirt

    Looking for a snappy top? Then look no further than our fun and bright Carsen Applique T-shirt! With either a cool Croc character, a colourful Cow applique, a fab Elephant design or a playful Truck on the front, this short-sleeved tee is great for popping over shorts to create a cool summer outfit…

    Price: From £10.20 Save up to 40%

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  9. Chambray Reversible hat

    Help to keep your little one protected on their sunny day adventures with our Chambray Reversible Hat! With a bloomin' gorgeous Ditsy Flower Valley all over print on one side and a classic Chambray design on the other, this sun hat is perfect for pairing with our Hallie Chambray Dress or Safia…

    Price: From £9.00 Save up to 40%

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  10. Collared Babygrow

    A super-cute coming home outfit for a newborn, this long-sleeved Collared Babygrow has sweet Ducks appliqued on the front and an adorable Peter Pan style collar. From our My First Frugi collection, this sleepsuit is fully poppered for easy dressing and changing, with one handy brass coloured popper…

    Price: From £12.00 Save up to 50%

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  11. Delightful Baby Gift Set

    In a traditional style that is perfect for celebrating a new arrival, our brand NEW Delightfully Baby Gift Set features sweet animal themed appliques and prints on the front! In a gorgeous Jewel Fine Stripe design, this three piece set comes beautifully presented in a matching organic cotton bag. …

    Price: RRP: £30.00
    £12.00 Save 60%

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  12. Dorothy Twirly Dress

    Featuring a kaleidoscope of fun Frugi colours and designs, our super soft and floaty Dorothy Twirly Dress is perfect for your little one's summer adventures! With a clever elasticated neckline that helps your independent toddler to dress themselves quick as a flash. Twinning: Great for…

    Price: From £11.20 Save up to 60%

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  13. Easy On Tee

    Easy-peasy dressing! Our brand NEW short-sleeved Easy On Tee is super-duper clever. The stretchy V-shaped neck band makes dressing your wriggly little one in the morning a breeze, with no fiddly button or popper fastenings - Phew! Made from GOTS certified Organic Cotton Interlock Super-duper…

    Price: From £7.20 Save up to 60%

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  14. Easy On Tee

    Easy-peasy dressing! Our brand NEW short-sleeved Easy On Tee is super-duper clever. The stretchy V-shaped neck band makes dressing your wriggly little one in the morning a breeze, with no fiddly button or popper fastenings - Phew! Made from GOTS certified Organic Cotton Interlock Super-duper…

    Price: From £8.50 Save up to 50%

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  15. Eden Playsuit

    In a colourful all over print that is bursting with flower power, this brand NEW Eden Playsuit is a colourful ready-to-go outfit that's ideal for your little one's warm weather adventures! With a super-duper elasticated neckline and leg cuffs to help make dressing in the morning easy…

    Price: From £15.60 Save up to 40%

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  16. Eliana Dress

    Made from lightweight organic cotton, this brand NEW Eliana Dress is perfect for your little one's summer adventures! In a gorgeous Rainbow Stripe, the tiered design creates a super floaty shape that is ideal for warm weather. Twinning: Great for family matching with our Jesse Dungarees for…

    Price: From £18.00 Save up to 40%

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  17. Emilia Embroidered Cardigan

    Bloomin' gorgeous! The pretty Flower embroidery and fun 3D details on our Emilia Cardigan will add a fab pop of colour to your little one's outfits. Perfect for an extra cosy layer of snuggly warmth on cooler days. Made from 100% GOTS certified Organic Cotton Knit In a lush Aqua Blue garter stitch…

    Price: From £19.20 Save up to 40%

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  18. Esther Playsuit

    In two gorgeous and colourful designs that are inspired by Frugi's home from home, India, this brand NEW Esther Playsuit is a fun ready-to-go outfit that's perfect for your little one's sunny day adventures! With a super-duper elasticated neckline and leg cuffs to help make dressing in the morning…

    Price: From £13.00 Save up to 50%

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  19. Fiona Full Skirt

    Perfect for bright-and-breezy summer adventures, this beautifully floaty Fiona Full Skirt has soft gathers around the waist making it ideal for twirling! Fully lined for extra comfort and featuring a sweet all over print that is inspired by one of the most beautiful buildings to have ever been…

    Price: From £12.00 Save up to 50%

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  20. Fliss Applique Dress

    The perfect everyday dress for springtime adventures and playtime in the garden, our brand NEW Fliss Applique Dress features a duo of colourful Ladybirds on the front! In a fab relaxed style, this short-sleeved dress is perfect for pairing with our coordinating Cuddly Knitted Cardigan if still a…

    Price: From £11.20 Save up to 60%

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  21. Fran Jersey Dress

    Your little one will go WILD for the ROAR-some Marigold Tigers design on our brand NEW Fran Jersey Dress! In a gorgeous relaxed style, this short-sleeved dress is perfect for pairing with leggings and a cardigan when still a bit chilly out or for wearing as is in the warm summer sun. Twinning:…

    Price: From £15.60 Save up to 40%

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