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  1. Albert Applique Top

    Does your kid love Tractors? Then our Albert Applique Top is cream of the crop! This long-sleeved top has a colourful Tractor applique that has driven all the way from the back of the t-shirt to the front. Made from GOTS certified Organic Cotton Interlock Touch of stretchy Elastane in the rib…

    Price: RRP: £22.00
    £13.20 Save 40%

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  2. Amber Applique Top

    Beautiful as can bee! This short-sleeved Amber Applique Top has a gorgeous Bumblebee character applique on the front with pretty floral embroidery and fun zig-zag trims. Pair with our coordinating Little Knitted Leggings to create an outfit that is buzzing with style! Twinning: Great for sibling…

    Price: From £12.60 Save up to 30%

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  3. Ava Stripe Roll Neck

    The perfect go-to piece for everyday warmth and comfort, this long-sleeved Ava Stripe Roll Neck top is ideal for keeping up with your little one's outdoor adventures! In a slim-fitting design, this top is great for layering under our dresses or dungarees to create cosy outfits this chillier…

    Price: From £12.60 Save up to 30%

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  4. Avery Applique Top

    Your little one will love the bright and colourful characters on the front of our brand NEW Avery Applique Top, with either wiggly zig-zag trims, playful pom-pom detailing or fun 3D features! Made from super-duper soft and cosy organic cotton with a touch of stretchy elastane in the rib neck band…

    Price: From £11.90 Save up to 30%

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  5. Baa Baa Bonnet

    Ewe will love our brand NEW Baa Baa Bonnet, perfect for keeping your little one warm and snug this chillier season! In an adorable Sheep character design, this baby hat coordinates with our matching Charlie Romper and Cosy Booties for a un-baa-lievably cute outfit and a gorgeous gift for a new…

    Price: From £8.40 Save up to 40%

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  6. Blizzard Bobble Hat

    Perfect for keeping warm and snuggly this chilly season, our super-duper soft Blizzard Bobble Hat is an ideal companion for your little one's outdoor adventures! In two gorgeous Fairisle designs, this slouchy-fit beanie hat has a contrasting rib turn-up and a fab pom-pom perched on top. Hat:…

    Price: From £7.00 Save up to 50%

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  7. Blizzard Bobble Hat

    Perfect for keeping warm and snuggly this chilly season, our super-duper soft Blizzard Bobble Hat is an ideal companion for your little one's outdoor adventures! In two gorgeous Fairisle designs, this slouchy-fit beanie hat has a contrasting rib turn-up and a fab pom-pom perched on top. Hat:…

    Price: From £7.00 Save up to 50%

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  8. Carsen Applique T-shirt

    Looking for a snappy top? Then look no further than our fun and bright Carsen Applique T-shirt! With either a cool Croc character, a colourful Cow applique, a fab Elephant design or a playful Truck on the front, this short-sleeved tee is great for popping over shorts to create a cool summer outfit…

    Price: From £12.95 Save up to 30%

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  9. Connie Applique Top

    Majestic Indian Elephants are often seen walking with their little ones, tail in trunk, just like they are on our Connie Applique Top! With fun 3D flappy ears, fluffy looped embroidery flowers and an applique that wraps around to the back, this long-sleeved top is bursting full of gorgeous details…

    Price: From £14.00 Save up to 30%

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  10. Cuddly Knitted Cardigan

    In a classic and timeless style, this long-sleeved Cuddly Knitted Cardigan features a sweet Tractor scene with lots of farmyard characters for your little one to spot! Great for wrapping up on chilly days, this cardi can be popped over tops, dresses and dungarees for a snuggly extra layer. Made…

    Price: From £22.40 Save up to 30%

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  11. Delightful Baby Gift Set

    In a traditional style that is perfect for celebrating a new arrival, our brand NEW Delightfully Baby Gift Set features sweet animal themed appliques and prints on the front! In a gorgeous Jewel Fine Stripe design, this three piece set comes beautifully presented in a matching organic cotton bag. …

    Price: RRP: £30.00
    £18.00 Save 40%

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  12. Doug Applique Top

    Beep! Beep! Can your little one help the Red Panda in their Frugi Truck clear the snow from the wintery roads? The fun applique on the front of our long-sleeved Doug Applique Top is perfect for when for imaginative play! Made from GOTS certified Organic Cotton Interlock Touch of stretchy Elastane…

    Price: From £14.00 Save up to 30%

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  13. Easy On Tee

    Easy-peasy dressing! Our brand NEW short-sleeved Easy On Tee is super-duper clever. The stretchy V-shaped neck band makes dressing your wriggly little one in the morning a breeze, with no fiddly button or popper fastenings - Phew! Made from GOTS certified Organic Cotton Interlock Super-duper…

    Price: From £12.60 Save up to 30%

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  14. Elwood Knitted Jumper

    Are you yeti for winter? Our beautifully soft and snuggly Elwood Knitted Jumper has got you covered! With a fun Yeti character on the front and on the sleeve, this crewneck jumper is perfect for layering over our coordinating Alfie Applique Top and Jordan Printed Jeans for a cool festive outfit. …

    Price: From £19.80 Save up to 40%

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  15. Estella Shirt

    Designed for keeping cool on warm summer days, our brand NEW short-sleeved Estella Shirt is perfect for days filled with play. In a gorgeous all over print that is inspired by India's valleys that are filled to the brim with beautiful flora and fauna! Layer over our coordinating Rhea…

    Price: From £16.10 Save up to 30%

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  16. Fun Knee Tights

    The bee's knees! With a cute bumblebee character on each leg, our Fun Knee Tights are super soft, warm and cosy. Perfect for layering under dresses and skirts to create beautiful as can bee springtime outfits! Made from GOTS certified 84% Organic Cotton, 12% Polyamide and 4% stretchy Elastane…

    Price: RRP: £12.00
    £8.40 Save 30%

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  17. Gianna Dress

    Can you spot the majestic Indian Elephant applique walking across the front our brand NEW Giana Dress, flapping its ears and flicking it's tassel tail to and fro? With gorgeous cap sleeves, this A-line summer dress is perfect for pairing with our matching Little Annie Applique Cardigan for…

    Price: From £19.60 Save up to 30%

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  18. Grippy Socks 2 Pack

    With grippy prints on the soles, these socks are great for helping with your little one's very fist steps and for navigating slippery wooden floors! In a fab 2-pack, these super-duper soft and squidgy terry socks feature fun and colourful Frugi characters and prints that are perfect for outfitting…

    Price: RRP: £12.00
    £8.40 Save 30%

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  19. Grown Ups Hawaiian Shirt

    Add a splash of tropical fun to your summer with our brand NEW Hawaiian Shirt for Grown Ups! Perfect undone over a t-shirt or buttoned all the way to the top for a smarter look, this short-sleeved shirt is great for bringing a bit of colour to you and your little one's summertime adventures.…

    Price: RRP: £49.00
    £19.60 Save 60%

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  20. Harlow Knitted Hat

    Great for helping to keep your teeny tiny one warm and cosy on chilly days! From our My First Frugi collection, this Harlen Knitted Hat comes in a gorgeous Rainbow Stripe design with a stretchy rib hem for a comfy fit. Made from 100% GOTS certified Organic Cotton Knit Beautifully soft and gentle…

    Price: RRP: £12.00
    £8.40 Save 30%

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  21. Harper Knotted Hat

    You will knot believe how beautifully soft and cosy our Harper Knotted Hat from our My First Frugi collection is! Pair with our matching Kai Kimono Babygrow for a gorgeous newborn outfit. In a sweet Island Life all over print, this baby hat is inspired by the tropical island of Okinawa in Japan…

    Price: RRP: £7.00
    £2.80 Save 60%

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