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  1. Harper Knotted Hat

    You will knot believe how beautifully soft and cosy our Harper Knotted Hat from our My First Frugi collection is! Pair with our matching Kai Kimono Babygrow for a gorgeous newborn outfit. In a sweet Island Life all over print, this baby hat is inspired by the tropical island of Okinawa in Japan…

    Price: RRP: £7.00
    £2.80 Save 60%

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  2. Little Applique Babygrow

    Fully poppered for easy dressing, this Little Applique Babygrow from our cute My First Frugi collection has a handy brass coloured popper to help you spot where to pop - super-duper helpful! In a colourful rainbow stripe design, this long-sleeved babygrow has fold-back scratch mitts on sizes up to…

    Price: From £13.30 Save up to 30%

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  3. Little Gift Set

    Great for celebrating a brand new little bundle of joy, this beautifully soft Little Gift Set is a ready to go pressie! In a bright Bumble Bee Yellow, the long-sleeved body has integrated fold-back scratch mitts on the cuffs and an envelope neckline to help make those mucky messes more manageable -…

    Price: RRP: £29.00
    £20.30 Save 30%

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  4. Littlest 2 Pack Body

    Grow with me! This two pack of Littlest Bodies have a clever double row of adjustable snap fastenings underneath that allows these vests to grow with your little one. From our super cute My First Frugi collection, these long-sleeved bodies also have fab front popper fastenings that can be fully…

    Price: From £14.00 Save up to 30%

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  5. Poppet 2 In 1 Body

    A vest and long-sleeved top rolled into one, our Poppet 2 in 1 Body is perfect for helping to keep your little wriggler's belly covered and warm! From our super cute My First Frugi collection, this vest has a sweet Mushroom applique on the front of the top. Made from 100% GOTS certified Organic…

    Price: From £14.00 Save up to 30%

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  6. Poppet Pull Ups

    From our super cute My First Frugi collection, these footed Poppet Pull Ups will keep your newborn snug and cosy! Pair with our coordinating Poppet 2 in 1 Body or Tip Top & Bib Set for a soft outfit for your little one. Made from Organic Cotton Velour in a gorgeous Mauve Purple Organic Cotton…

    Price: RRP: £18.00
    £7.20 Save 60%

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  7. Shay 2 Pack Body

    Grow with me! Made from beautifully soft organic cotton, this handy pack of two Shay Bodies has clever double snap adjustable fastenings underneath that allow them to grow with your little one! From our My First Frugi collection, these vests have fab front popper fastenings that allow you to easily…

    Price: From £14.00 Save up to 30%

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  8. Sleepy Baby Gown

    Perfect for late night nappy changes, our Sleepy Baby Gown is designed to make changing as fuss free as possible! From our super cute My First Frugi collection, this gown has a clever elasticated bottom hem and integrated scratch mitts on the cuffs to help prevent any scrapes to your little…

    Price: RRP: £16.00
    £11.20 Save 30%

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  9. Swimming Costume

    Bring a splash of Frugi colour to the beach or pool this summer with our brand NEW Swimming Costume from our Frugi Bloom collection! Using a UPF 50+ rated fabric, this swimsuit has soft gathers on the sides for growing bump and adjustable, multi-way shoulder straps. Great for twinning with our…

    Price: RRP: £39.00
    £15.60 Save 60%

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