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  1. Collared Babygrow

    A super-cute coming home outfit for a newborn, this long-sleeved Collared Babygrow has sweet Ducks appliqued on the front and an adorable Peter Pan style collar. From our My First Frugi collection, this sleepsuit is fully poppered for easy dressing and changing, with one handy brass coloured popper…

    Price: From £14.40 Save up to 40%

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  2. Cute As A Button Cardi

    Perfect for helping to keep springtime newborns warm and cosy, our Cute As A Button Cardi is made from 100% beautifully soft organic cotton. Featuring sweet Indian Runner Duck appliques running, not waddling, across the front. From our My First Frugi collection, this long-sleeved cardigan is an…

    Price: From £21.00 Save up to 30%

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  3. Explorer Wellington Boots

    NEW SLIMMER FIT DESIGN! Made from natural rubber, our brand NEW Explorer Wellington Boots are soft, flexible and super-duper comfy, making them perfect for your little one's outdoor adventures! The taller design makes these wellies great for puddle jumping whilst keeping their feet and toes…

    Price: From £16.80 Save up to 30%

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  4. Explorer Wellington Boots

    NEW SLIMMER FIT DESIGN! Made from natural rubber, our brand NEW Explorer Wellington Boots are soft, flexible and super-duper comfy, making them perfect for your little one's outdoor adventures! The taller design makes these wellies great for puddle jumping whilst keeping their feet and toes…

    Price: From £16.80 Save up to 30%

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  5. Explorer Wonky Wellies

    Imperfectly beautiful, perfectly functional! Due to a fault in the printing process on some of our Explorer Wellies, our brand NEW Wonky Wellington Boots have got a bit of a buggy print on the toes. However, this printing error does not affect the rest of the welly boot in any way, they're…

    Price: RRP: £20.00
    £14.00 Save 30%

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  6. Grown Ups Hawaiian Shirt

    Add a splash of tropical fun to your summer with our brand NEW Hawaiian Shirt for Grown Ups! Perfect undone over a t-shirt or buttoned all the way to the top for a smarter look, this short-sleeved shirt is great for bringing a bit of colour to you and your little one's summertime adventures.…

    Price: RRP: £49.00
    £19.60 Save 60%

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  7. Little Applique Babygrow

    Fully poppered for easy dressing, this Little Applique Babygrow from our cute My First Frugi collection has a handy brass coloured popper to help you spot where to pop - super-duper helpful! In a colourful rainbow stripe design, this long-sleeved babygrow has fold-back scratch mitts on sizes up to…

    Price: From £9.50 Save up to 50%

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  8. Little Gift Set

    Great for celebrating a brand new little bundle of joy, this beautifully soft Little Gift Set is a ready to go pressie! In a bright Bumble Bee Yellow, the long-sleeved body has integrated fold-back scratch mitts on the cuffs and an envelope neckline to help make those mucky messes more manageable -…

    Price: RRP: £29.00
    £14.50 Save 50%

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  9. Littlest 2 Pack Body

    Grow with me! This two pack of Littlest Bodies have a clever double row of adjustable snap fastenings underneath that allows these vests to grow with your little one. From our super cute My First Frugi collection, these long-sleeved bodies also have fab front popper fastenings that can be fully…

    Price: RRP: £20.00
    £10.00 Save 50%

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  10. Lovely Little Babygrow

    Inspired by fun Indian runner ducks that don't waddle but run, our Lovely Little Babygrow has popper fastenings down the front for easy dressing and quick nappy changes, with one handy brass coloured popper to help you spot where to pop! From our My First Frugi collection, this long-sleeved…

    Price: From £9.50 Save up to 50%

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  11. Perfect Pair Socks

    Super soft socks! With either a fun Snake or a colourful Parakeet character design, these Perfect Pair Socks are ideal for helping to keep your little one's feet warm and cosy when off on their big adventures! Made with GOTS certified 90% Organic Cotton, 8% Polyamide and 2% stretchy Elastane…

    Price: RRP: £5.00
    £2.50 Save 50%

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  12. Poppet 2 In 1 Body

    A vest and long-sleeved top rolled into one, our Poppet 2 in 1 Body is perfect for helping to keep your little wriggler's belly covered and warm! From our super cute My First Frugi collection, this vest has a sweet Mushroom applique on the front of the top. Made from 100% GOTS certified Organic…

    Price: From £10.00 Save up to 50%

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  13. Poppet Pull Ups

    From our super cute My First Frugi collection, these footed Poppet Pull Ups will keep your newborn snug and cosy! Pair with our coordinating Poppet 2 in 1 Body or Tip Top & Bib Set for a soft outfit for your little one. Made from Organic Cotton Velour in a gorgeous Mauve Purple Organic Cotton…

    Price: RRP: £18.00
    £7.20 Save 60%

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  14. Puddle Buster Wellington Boots

    Cause quite the splash! Perfect for keeping the fun going during a downpour, our Puddle Buster Wellington Boots are great for helping to keep your little one's feet warm and dry. Coordinates perfectly with our Puddle Buster Coats, Trousers and Welly Liner

    Price: From £16.80 Save up to 30%

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  15. Puddle Buster Wellington Boots

    Cause quite the splash! Perfect for keeping the fun going during a downpour, our Puddle Buster Wellington Boots are great for helping to keep your little one's feet warm and dry. Coordinates perfectly with our Puddle Buster Coats, Trousers and Welly Liner

    Price: From £16.80 Save up to 30%

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  16. Puddle Buster Welly Boots

    Bring on the puddle jumping! Our Puddle Buster Wellington Boots will help to keep the fun going, even during a downpour. In colourful Frugi prints, these wellies coordinate perfectly with our Puddle Buster Coats, Trousers and Warm Up Welly Liners, great f

    Price: From £16.80 Save up to 30%

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  17. Rock My Socks 3 Pack

    Mini explorers will love our 3 pack of super soft and comfy rib top Rock My Socks, perfect for keeping their feet warm when off on their big adventures! In fun and colourful designs that are inspired by Frugi's home from home, India, these cosy socks are sure to be the first grabbed out of the…

    Price: RRP: £12.00
    £6.00 Save 50%

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  18. Rock My Socks 3 Pack

    Mini explorers will love our 3 pack of super soft and comfy rib top Rock My Socks, perfect for keeping their feet warm when off on their big adventures! In fun and colourful designs that are inspired by Frugi's home from home, India, these cosy socks are sure to be the first grabbed out of the…

    Price: RRP: £12.00
    £6.00 Save 50%

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  19. Shay 2 Pack Body

    Grow with me! Made from beautifully soft organic cotton, this handy pack of two Shay Bodies has clever double snap adjustable fastenings underneath that allow them to grow with your little one! From our My First Frugi collection, these vests have fab front popper fastenings that allow you to easily…

    Price: From £10.00 Save up to 50%

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  20. Ted Fleece Snuggle Suit

    Perfect for cuddly baby bear hugs, this brand NEW Ted Fleece Snuggle Suit is both super-duper soft and fluffy, making it ideal for keeping your little one warm and cosy on cold days! In a colourful Tobermory Rainbow Stripe design, this hooded all-in-one has a zip fastening down the front making it…

    Price: From £21.60 Save up to 40%

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  21. The National Trust Perfect Pair Socks

    Perfect for keeping toes warm and cosy during your little one's outdoor adventures, our Perfect Pair Socks are inspired by the National Trust's 50 things to do before you're 11 ¾ activities and celebrates the wildlife that lives along the many miles of coastline in the charity's care! With fun…

    Price: RRP: £5.00
    £3.00 Save 40%

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