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  1. Button Off Applique Top

    Four gorgeous tops in one! This short-sleeved Button Off Applique Top has four fun and colourful interchangeable character appliques that can be buttoned on and off of the top. With either an Otter, a Fish, a Frog or a Ladybird, your little one will love picking which character they'll wear each…

    Price: RRP: £26.00
    £13.00 Save 50%

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  2. Reuben Reversible Shorts

    Two summer shorts rolled into one! These brand NEW Rueben Reversible Shorts have a classic Seersucker Stripe on one side and either a fun City Stomp or a lush Steely Blue Ride The Waves all over print on the other side, which side will your little one choose to wear today? Pair with our…

    Price: From £13.00 Save up to 50%

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  3. Rory Reversible Dungaree

    Two amazing dungas rolled into one! These brand NEW Rory Reversible Dungarees have a fab chest pocket on one side and a fun all over Frugi print with a chest pocket on the other side, which side will your little one pick today? Perfect for layering over our Rowan Raglan Body and Wilfred Knitted…

    Price: RRP: £32.00
    £16.00 Save 50%

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  4. Springtime Dungaree

    Our Springtime Dungarees are ideal for keeping your little one cool on both their outdoor and indoor adventures! With an elasticated back and leg cuffs for a super comfy fit, these dungarees have adjustable button-up shoulder straps to allow them to grow with your little one. Made from soft GOTS…

    Price: RRP: £27.00
    £13.50 Save 50%

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  5. Sophia Slub T-Shirt

    With a fun and colourful Frugi character applique on the front, this shorter style Sophia Slub T-Shirt is ideal for pairing with twirly-whirly skirts. Layer over our new Shallot Shorts, Gabriella Gathered Trousers, Fiona Full Skirt, Laurie Shorts or Seren Shorts for a gorgeous summer outfit! Made…

    Price: RRP: £17.00
    £8.50 Save 50%

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  6. Waterfall Woven Outfit

    In an all over print inspired by the Japanese symbol for luck and longevity, the Red-Crowned Crane, this lightweight Waterfall Woven Outfit is perfect for keeping your little one cool on their mini adventures this summer! This gorgeous two piece set features a pretty top in a Skateboarding Cranes…

    Price: RRP: £30.00
    £15.00 Save 50%

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  7. Little Dexter Reversible Hat

    Protect your little one on their summertime adventures with our amazing Little Dexter Reversible Hat! With a fab Bullet Train all over print on one side and a classic Chambray on the other, this bucket style hat is perfect for pairing with our Rory Reversible Dungarees or Cooper Top and

    Price: RRP: £15.00
    £7.50 Save 50%

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  8. Atlantic Applique Top

    Hop on board and set a course for summer! Your little one will love this super cute short-sleeved Atlantic Applique Top with it's fun Boat and Captain Dog applique on the front. Pair with our coordinating Parsnip Pants for a ship-shape outfit. Made from 100% GOTS certified Organic Cotton Interlock…

    Price: RRP: £17.00
    £8.50 Save 50%

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  9. Shallot Shorts

    Is that a Parsnip Pant? No... it's our brand NEW Shallot Shorts! Like its full-length counterpart, these summer shorts are designed with plenty of wriggle room to fit over fluffy cloth bums! Ready for growth spurts, simply unfold the waistband and cuffs of these bottoms for extra length. …

    Price: RRP: £16.00
    £8.00 Save 50%

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  10. Little Towelling Shorts

    Perfect for snuggling into after a busy day of adventuring on the beach, these brand NEW Little Towelling Shorts are super-duper soft and fluffy! Pair with our coordinating Little Creature Applique Top to create a lush beachcombing outfit for your little one. Twinning: Great for sibling matching…

    Price: RRP: £20.00
    £10.00 Save 50%

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  11. Stargaze PJs

    Whether your little one dreams of soaring through the skies in a bright red helicopter or skipping through the forests with the deer and woodland animals, these Stargaze PJs are perfect for wrapping up warm and cosy ready for bedtime! With either a Helicopter or Deer applique on the front, these…

    Price: RRP: £24.00
    £12.00 Save 50%

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  12. Harvey Hawaiian Shirt

    Inspired by the windsurfers spotted off the shores of Kamakura in Japan, our short-sleeved Harvey Hawaiian Shirt looks super smart and is ready for your little one's summer adventures! Perfect undone over a t-shirt, layered under a pair of dungarees or buttoned all the way to the top for special…

    Price: From £11.00 Save up to 50%

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  13. Reuben Reversible Shorts

    Two summer shorts rolled into one! These brand NEW Rueben Reversible Shorts have a classic Seersucker Stripe on one side and either a fun City Stomp or a lush Steely Blue Ride The Waves all over print on the other side, which side will your little one choose to wear today? Pair with our…

    Price: RRP: £26.00
    £13.00 Save 50%

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  14. Renny Raglan Top

    Your little one will go for gold this summer in our short-sleeved Renny Raglan T-shirt, perfect for mini sports days in the garden! Pair with our colourful Akiara Shorts for a ready-for-anything outfit. Made from super soft, GOTS certified Organic Cotton Interlock Stretchy rib neck band for extra…

    Price: RRP: £17.00
    £8.50 Save 50%

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  15. Polzeath Pocket Top

    Your little one will dig storing all their favourite finds within the fun and playful patch pocket on the front of this short-sleeved Polzeath Pocket Top! With a fab Truck applique, this soft top pairs perfectly with our matching Snuggle Crawlers or Fun Knitted Tights. Made from GOTS certified…

    Price: RRP: £17.00
    £8.50 Save 50%

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  16. Ralph Reversible Short

    Two summer shorts rolled into one! These Ralph Reversible Shorts have a classic Chambray on one side and a fab Bullet Train all over print on the other side, which will your little one choose to wear today? Pair with our coordinating Cooper Top and Hayle Hoody for toddlers or our

    Price: From £13.00 Save up to 50%

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  17. Little Creature Applique Top

    Your little one will love the fun and colourful characters on the front of our short-sleeved Little Creature Applique Tops, perfect for pairing with our pull ups, shorts, leggings and trousers for a fab summer outfit! Made from super soft, GOTS certified Organic Cotton Interlock Touch of stretchy…

    Price: RRP: £17.00
    £8.50 Save 50%

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  18. Rory Reversible Dungaree

    Two amazing dungas rolled into one! These brand NEW Rory Reversible Dungarees have a fab chest pocket on one side and a fun all over Frugi print with a chest pocket on the other side, which side will your little one pick today? Perfect for layering over our Rowan Raglan Body and Wilfred Knitted…

    Price: RRP: £32.00
    £16.00 Save 50%

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  19. Little Creature Applique Top

    Your little one will love the fun and colourful characters on the front of our short-sleeved Little Creature Applique Tops, perfect for pairing with our pull ups, shorts, leggings and trousers for a fab summer outfit! Made from super soft, GOTS certified Organic Cotton Interlock Touch of stretchy…

    Price: RRP: £17.00
    £8.50 Save 50%

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  20. Akiara Shorts

    We've updated this classic Seersucker Stripe with a splash of rainbow colour on our brand NEW Akiara Shorts! A must-have for your little one's summer wardrobe, pair them with our short-sleeved tops and t-shirts for an instant ready-to-go outfit. Twinning: Great for sibling matching with our…

    Price: From £10.00 Save up to 50%

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  21. Harley Hoody

    Don't let chilly days ruin their adventures this summertime! With a Unicorn applique on the front with sparkly silver thread woven into her mane and horn, this long-sleeved Harley Hoody is guaranteed to add a sprinkling of magic to your little one's wardrobe. Layer over our coordinating…

    Price: RRP: £30.00
    £15.00 Save 50%

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