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We're proud to be B Corp™ Certified!

At Frugi, we believe in being kind, curious, conscious – and colourful too! That’s why we’re proud to be a Certified B Corporation™, joining a global community of businesses that meet high standards for people and the planet.

We’re also incredibly proud to be the first UK-based childrenswear brand using GOTS certified organic cotton to become B Corp certified - a milestone that reflects just how committed we are to doing things the right way.

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OUR SCORE

We’re over the moon (and rainbow) to have scored 90.9 in 2025. Every part of how we work – from our ethical supply chains to the way we support our team – has been independently assessed. And while we’re chuffed with our score, this isn’t a finish line; it’s just one step on our journey – for little ones, for grown-ups, and for the planet we play on.

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WHY B CORP?

Here at Frugi, we’ve always believed in doing the right thing - for little ones, for grown-ups, and for the planet we play on. And honestly? We think we do a pretty good job of it (not to wrap ourselves in our own organic cotton cape or anything...) But believing you’re doing good isn’t the same as proving it. We wanted to go deeper, challenge ourselves, and have the backing of something bigger. That’s why we started the B Corp journey.

Getting certified means every thread of what we do - from our supply chain to our team culture - has been independently assessed, verified, and scored. It’s helped us build more trust with our customers, our partners, and ourselves. Not by measuring against others, but by holding ourselves to higher standards year after year. We’ve been walking the walk and B Corp helps us prove it’s not just talk.

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WHAT'S NEXT?

This isn’t the finish line - it’s just the starting point. Being a B Corp is a promise to keep pushing for better. And we’re all in. We’ll keep measuring our impact, striving for more, and sharing the ride with you as we grow. Because better clothes mean a better future.

WHAT IS B CORP?

B Corp Certification means that a company has been verified as meeting B Lab’s™ high standards for social and environmental impact, that it has made a legal commitment to stakeholder governance, and that it is demonstrating accountability and transparency by disclosing this record of performance in a public B Corp profile.

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